A campaign is underway to encourage people to read. The initiative involves paying individuals to pick up a book. This effort is part of a broader strategy to combat doomscrolling, a habit of continuously scrolling through bad news on social media.
Further details about this campaign are available from The Guardian. The publication has reported on the initiative, which aims to promote reading as an alternative to excessive social media use.
More information can be found through The Guardian's reporting on the topic, which provides insight into the campaign's goals and approach to addressing doomscrolling.